Wartime Influencers
Israeli content creators have been invited to tour the sites of the October 7 attacks.
APRIL 9, 2024
PHOTOS BY LUCAS BARIOULET & TEXT BY WILSON FACHE
Since the fall of last year, Israel has invited influencers to visit the kibbutzim attacked on October 7. Over the course of a day, the French magazine Médiapart followed a group of self-proclaimed “hasbara activists”—a Hebrew term that can be translated as “explaining,” in reference to the communication strategies deployed by the State of Israel—on their tour of Southern Israel to the sites of the Hamas attacks, which killed approximately 1,200 people. These volunteers feel imbued with a mission: to defend their country in the trenches of the information war that is being waged online.
This is a translation of the photo essay originally published in French in Mediapart in February 2024.